Mike Henson, managing director

Mike leads Ideal into an exciting new phase of its growth, building on 2016’s move to larger offices and our continued investment in our team and portfolio. Business-minded and commercially astute with a track record of P&L success, Mike has a reputation for delivering financial results, building profitable growth, executing transformational change and achieving outstanding service and programme delivery.

LinkedIn_icon_128.pngBefore joining Ideal, Mike achieved success in a number of senior roles, most recently as director for cloud and managed services at Trustmarque.

Mick McLean, technical director

With experience and skills encompassing technical, operational, financial and strategic management, Mick McLean provides direction and strategy across our entire technical, service and support portfolio.

LinkedIn_icon_128.pngAn expert in strategy, design and service improvement, prior to joining Ideal in 2013 Mick held senior technical and customer service positions - most recently head of engineering at Capita.

Nick Childs, finance director

With 20 years' experience of delivering stability, control and excellence in financial leadership, Nick has been at the helm of Ideal's finance department since 2013. Nick is a key enabler of the business' profitable and sustainable growth, via his highly creative, fanatical and empirical approach to business.

LinkedIn_icon_128.pngOriginally disciplined in an accounts practice background, Nick moved from KPMG into commercially focused roles in the early 2000s. A strategic thinker, he brings invaluable expertise in a wide range of sectors.

Elissa Pette, human resources director

An HR expert with 30 years' experience, Elissa is responsible for ensuring that Ideal continues to expand its portfolio and deliver brilliance for its customers through the recruitment, training and reward of the very highest calibre staff.

LinkedIn_icon_128.pngWith a proven ability both at a strategic and operational level, Elissa has held senior management, organisational development, training and HR positions for companies including Emirates, BAA and Warner Brothers.

Rob Smyth, sales director

A 13-year IT channel sales veteran, Rob is developing Ideal's sales teams and capabilities to meet the challenges and opportunities of its continued growth. Rob's mission is to build on our excellent vendor and customer relationships to expand both the scope and scale of the business.

LinkedIn_icon_128.pngA specialist in sales strategies, Rob was previously head of sales at EIZO UK. He has also held senior sales management roles at Keltec, Project Network and Insight.

Pat White, delivery management director

Pat has overall responsibility for all project and service outcomes, applying his extensive experience, proven expertise and engaging style to ensure successful outcomes for our customers.

LinkedIn_icon_128.pngWell-known and highly regarded by customers and colleagues, Pat is core to maintaining Ideal's reputation for delivering excellence.

Gary Johnson, service operations director

As service operations director, Gary Johnson has responsibility for the operational performance and creative development of our professional and managed services portfolio. Gary previously led the voice, networks and cloud, and managed services teams at Trustmarque, and served 20 years at a major retailer, where he was responsible for all aspects of IT operations.

LinkedIn_icon_128.png Gary's experience as a buyer means he brings a true customer perspective to his role, and ensures that customer expectations remain at the centre of Ideal's services, innovation and thought leadership.


Claire Hopkins, founding director

Working with co-founder Mo Merrick, Claire created a company combining customer-focused account management with a highly skilled in-house engineering group, which continues to build long-term partnerships by listening to its customers and delivering on its promises.

LinkedIn_icon_128.pngWith the 2017 appointment of Mike Henson as managing director, Claire moves to a founding director role in which she can apply her entrepreneurial and strategy skills in support of the executive management team.

Mo Merrick, founding director

Having watched a privately owned IT supplier swallowed up by a giant, Mo founded Ideal vowing that it would always put the customer first. Starting in 2009 from a rented desk, Mo built a company that now employs 50 staff and turns over in excess of £12 million.

LinkedIn_icon_128.pngIn 2017, with the appointment of Rob Smyth as sales director, Mo moved to a founding director role, within which his focus has moved to strategic engagement with customers and partners.